Station format

Atiawa Toa FM’s transmission is primarily to tribal takiwa of the Hutt Valley and Wellington regions on 100.9FM and Porirua on 94.9FM.

The target listener is all Māori 18 – 54 years old. The target niche market support increased awareness and use of Te reo Māori and appreciate the 37.5 percent of the stations over all broadcast in te reo Māori made up of local kaupapa korero, waiata, kupu hou and whakatauaki.

Our local information from our local perspective is a key programme priority. We promote and engage with local events provided by significant groups like regional government, emergency management, iwi and Runanga, educational institutions, youth and community groups; an association built upon our 27 years of operation in the community.

Listeners benefit from the positive cultural, social, technological, economic, environmental and political connections and values influenced by the radio stations parent company Te Runanganui o Te Āti Awa.

The music mix is important to our success - rnb classics from the 90’s, through to today’s hits and everything in between.

Atiawa Toa FM radio personalities are on-air 7am – 9pm daily delivering local news, information, stories and history with a strong geographic and social angle.

On Air Programme

BREAKSHOW 7am – 10am

Every morning Maaka Fiso turns political, entertainment, sports and social news into his daily discussions to bring you up to the minute news and current affairs weekday. Weather and traffic information for Wellington and the best music mix.

AFTERNOONS 10AM – 3PM

Willow Grace-Morton has an unforgettable radio smile each day gleaming with a mix of light humour, community information and the right blend of music, perfect company for at home, work or in the car.

DRIVE 3PM – 4PM

Whitiora is a new radio show about kaupapa Māori, kaupapa ā-iwi, kaupapa takiwā, te reo Māori me ōna tikanga.

• Esther Lambert (Ngāti Pāhauwera, Ngāti Ruapani)             Paraire – Friday
• Kaanihi Butler-Hare (Ngāi Tūhoe, Te Ātiawa)                      Tāite – Thursday
• Tuauri Reriti (Ngāi Tūhoe, Te Ātiawa)                                    Wenerei – Wednesday
• Ariki Spooner (Ngāti Pāhauwera)                                            Tūrei – Tuesday
• Alana Broughton (Ngā Rauru – Taranaki Whānui)              Mane – Monday

NIGHTS 6PM – 10PM

Noel Woods is perfect company for late nights, home, office or while out and about. Our famous Top 7 at 7 countdown recounts the music from yester-year. Noel’s engagement in the community is un-matched, every night our focus is simple – local and community information with ‘all the best throwback’s, 90’s and more’.